Last Updated: September 21, 2026

Our Commitment to Privacy

Rocket City Photo respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains what information we collect, how we use it, when we may disclose it, how we handle mobile phone and text messaging information, and the choices available to you.

This Privacy Policy applies to information collected through our website, scheduling and ordering systems, telephone and text communications, email communications, and other interactions with Rocket City Photo.

We may update this Privacy Policy from time to time. When we do, we will update the “Last Updated” date above.

SMS Privacy and No-Sharing Policy

SMS Opt-In Data and Consent

SMS opt-in data and consent will not be shared with any third parties.

Rocket City Photo does not sell, rent, share, transfer, disclose, or otherwise provide SMS opt-in data or SMS consent information to third parties or affiliates for marketing, promotional, advertising, lead-generation, or other unrelated purposes.

This restriction specifically applies to:

• Mobile phone numbers provided for SMS communications;

• SMS opt-in information;

• SMS consent records;

• Records showing when or how SMS consent was obtained;

• SMS communication preferences;

• SMS opt-out information; and

• Any other information associated with a person’s decision to receive text messages from Rocket City Photo.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Any categories of information sharing described elsewhere in this Privacy Policy exclude SMS opt-in data and consent. SMS opt-in data and consent will not be shared with third parties for their own use.

Rocket City Photo may use telecommunications and messaging service providers solely to facilitate and deliver communications on our behalf. Such providers process information only as necessary to provide communications services to Rocket City Photo and are not authorized by Rocket City Photo to use SMS opt-in data, consent information, or mobile phone numbers for their own marketing or promotional purposes.

Information We Collect

Depending on how you interact with Rocket City Photo, we may collect the following types of information.

Information You Provide to Us

Information you provide directly to us may include:

• Name;

• Business or brokerage name;

• Email address;

• Telephone or mobile phone number;

• Billing or mailing address;

• Property or service location;

• Scheduling and appointment information;

• Products or services you request or purchase;

• Property access information you voluntarily provide when necessary to perform requested services;

• Payment and transaction information;

• Communications you send to us through email, telephone, text message, website forms, or other means; and

• Other information you voluntarily provide in connection with our services.

Payment information may be processed by third-party payment processors. Rocket City Photo may not directly receive or retain complete payment-card information when a payment processor handles the transaction.

Mobile Phone and Text Messaging Information

If you provide a mobile telephone number, communicate with Rocket City Photo by text message, or consent to receive text messages from us, we may collect and maintain:

• Your mobile telephone number;

• SMS or MMS message content;

• The date and time of messages;

• Message delivery and status information;

• Records showing when and how you provided consent to receive text messages;

• Your SMS opt-in status;

• Records of requests to stop receiving messages;

• Communication preferences; and

• Other information reasonably necessary to provide and manage text messaging services.

We may use this information to communicate with you regarding services you have requested, scheduling, appointment confirmations and reminders, appointment changes, property information, service updates, completed media, customer support, billing matters, and other communications related to your relationship with Rocket City Photo.

Information Collected Automatically

When you visit our website, we or service providers acting on our behalf may automatically collect information including:

• IP address;

• Browser type;

• Device type;

• Operating system;

• Pages viewed;

• Referring websites or pages;

• Approximate location derived from an IP address;

• Date and time of website visits;

• Website interaction and usage information; and

• Cookie or similar technology information.

We may use this information to operate our website, understand how visitors use it, improve our services, maintain security, prevent fraud or abuse, and measure website or advertising performance.

Cookies and Similar Technologies

Rocket City Photo and service providers working on our behalf may use cookies, pixels, analytics technologies, and similar tools to operate our website, remember preferences, understand website usage, measure performance, and support advertising or marketing activities.

Third-party services used on our website may collect information according to their own privacy policies.

You may be able to control certain cookies through your browser settings, device settings, or other privacy controls made available to you.

How We Use Personal Information

We may use personal information to:

• Schedule and provide photography, videography, measurements, virtual tours, digital media, and other services;

• Process and fulfill orders;

• Confirm, remind you about, or make changes to appointments;

• Communicate with you regarding requested services;

• Deliver completed media or provide delivery information;

• Provide customer service and technical support;

• Respond to questions and requests;

• Process payments and maintain transaction records;

• Prevent fraud or unauthorized activity;

• Maintain and improve our website, services, and customer experience;

• Analyze business and website trends;

• Communicate information about Rocket City Photo products and services when permitted;

• Maintain records of communication preferences, consent, and opt-out requests;

• Protect the security and integrity of our systems and business;

• Enforce our agreements and policies; and

• Comply with applicable legal, tax, accounting, or regulatory obligations.

Text Messaging and SMS Consent

Rocket City Photo may use SMS or MMS text messaging to communicate with customers, prospective customers, or other individuals who have provided appropriate consent or initiated a text conversation with us.

Depending on your interaction with us, messages may include:

• Scheduling communications;

• Appointment confirmations and reminders;

• Appointment changes;

• Questions or information needed to perform a requested service;

• Property or service-related communications;

• Service or order status information;

• Media delivery information;

• Billing or customer-service communications; and

• Responses to questions or conversations you initiate.

Message frequency varies based on your interaction with Rocket City Photo.

Message and data rates may apply.

Consent to receive text messages is not a condition of purchasing Rocket City Photo products or services.

Opting Out of Text Messages

You may opt out of receiving SMS messages from Rocket City Photo at any time by replying STOP to a message from us.

After an opt-out request is processed, you may receive a final confirmation message. We will then stop sending messages covered by that consent unless you subsequently request or consent to receive messages again.

You may reply HELP to a Rocket City Photo text message for assistance.

How We Share Personal Information

Rocket City Photo does not sell personal information in the ordinary course of our business.

Except for SMS opt-in data and consent, which are subject to the stricter no-sharing provisions above, we may disclose personal information in the following limited circumstances.

Service Providers

We may provide information to companies that perform services on our behalf, including providers of:

• Website hosting and technology services;

• Scheduling and customer-management systems;

• Payment processing;

• Email delivery;

• Cloud storage;

• Telephone and messaging infrastructure;

• Analytics;

• Fraud prevention;

• Accounting or business administration; and

• Customer support.

We provide service providers only the information reasonably necessary for them to perform services on our behalf.

Service providers are not authorized by Rocket City Photo to use information provided to them for their own independent marketing or promotional purposes.

Services Requested by You

Certain Rocket City Photo services may involve third-party platforms or providers. For example, virtual tours, property-media services, hosting services, listing integrations, or other services may require information or media to be provided to another platform in order to perform a service you requested.

We disclose information for these purposes only as reasonably necessary to provide the requested service.

With Your Direction or Consent

We may disclose information when you specifically direct or authorize us to do so, subject to applicable law.

Providing consent to receive SMS messages from Rocket City Photo does not constitute consent to share your SMS opt-in data or consent information with any third party.

Legal and Safety Requirements

We may disclose information when we reasonably believe disclosure is necessary to:

• Comply with applicable law, regulation, subpoena, court order, or other valid legal process;

• Respond to lawful requests from governmental authorities;

• Protect the rights, property, or safety of Rocket City Photo, our customers, or others;

• Investigate fraud, security incidents, or unlawful activity; or

• Establish, exercise, or defend legal claims.

Business Transfers

If Rocket City Photo or substantially all of its business or assets are sold, merged, reorganized, or transferred, personal information may be transferred as part of that transaction, subject to applicable law.

Advertising and Analytics

Rocket City Photo may use third-party analytics or advertising providers to help us understand website activity, measure advertising performance, or advertise our services.

These providers may receive website, browser, cookie, or device information through cookies, pixels, or similar technologies.

Rocket City Photo does not provide mobile phone numbers, SMS opt-in data, SMS consent information, or text messaging consent records to advertising or marketing partners.

Data Retention

We retain personal information for as long as reasonably necessary to:

• Provide requested services;

• Maintain customer and transaction records;

• Manage our relationship with you;

• Maintain records of communication consent and opt-out requests;

• Meet accounting, tax, legal, or regulatory requirements;

• Resolve disputes;

• Prevent fraud or misuse; and

• Enforce our agreements.

Retention periods may differ depending on the type of information and why it was collected.

When information is no longer reasonably necessary, we may delete, anonymize, or otherwise dispose of it in accordance with our normal business practices and applicable law.

We may retain records of SMS opt-outs as reasonably necessary to ensure that future messaging preferences are honored.

Data Security

Rocket City Photo uses reasonable administrative, technical, and organizational safeguards intended to protect personal information from unauthorized access, disclosure, alteration, loss, or misuse.

Access to personal information is limited to individuals and service providers that reasonably need the information to perform business functions or provide services on our behalf.

No method of electronic transmission or storage is completely secure. Therefore, although we take reasonable precautions, we cannot guarantee the absolute security of information transmitted to or maintained by us.

Your Privacy Choices

You may contact Rocket City Photo to:

• Ask about personal information we maintain about you;

• Request correction of inaccurate information;

• Request deletion of certain information, subject to applicable legal and business retention requirements;

• Change your communication preferences;

• Withdraw consent where applicable; or

• Ask questions about our privacy practices.

We will honor privacy rights and requests as required by applicable law.

You may opt out of promotional email communications using the unsubscribe instructions included in those communications where applicable.

You may opt out of SMS communications by replying STOP to a Rocket City Photo text message.

Opting out of SMS communications will not prevent us from communicating with you through other methods when reasonably necessary to perform services you have requested, complete a transaction, respond to you, or comply with applicable law.

Third-Party Websites and Services

Our website or communications may contain links to websites, platforms, or services operated by third parties.

Those organizations maintain their own privacy practices and policies. Rocket City Photo is not responsible for the privacy, security, or content practices of third-party websites or services.

We encourage you to review the privacy policies of third-party services before providing personal information to them.

California Privacy Rights

California residents may have certain privacy rights under applicable California law.

California Civil Code Section 1798.83 may permit certain California residents to request information regarding disclosures of certain personal information to third parties for their direct marketing purposes.

To submit a privacy request, please contact us using the information below. We will process applicable requests in accordance with applicable law.

For clarity, Rocket City Photo does not share SMS opt-in data or SMS consent information with third parties or affiliates for marketing or promotional purposes, and SMS opt-in data and consent will not be shared with any third parties for their own use.

Changes to This Privacy Policy

Rocket City Photo may modify this Privacy Policy from time to time to reflect changes in our services, technology, business practices, messaging practices, or legal requirements.

Any revised policy will be posted on this page with an updated “Last Updated” date.

When appropriate, we may provide additional notice regarding material changes.

Contact Us

For questions about this Privacy Policy, your personal information, or your communication preferences, contact:

Rocket City Photo
2313 Cumberland Avenue SW
Decatur, AL 35603